You need banging headlines and messaging to attract your audience, right? We all know this. And that is exactly what my guest and I discuss on this week’s episode. Melinda Kitto shares with us a ton of tips and tactics that we can use to start developing powerful brand messaging today!
Melinda, who got up at 5AM to have this chat with me and I am so incredibly grateful to her for that, has been called a messaging genius! She is an Online Business and Messaging Strategist who focuses on women coaches, consultants and online service providers…so basically YOU! Scroll down to listen to everything Melinda share with us. You will LOVE it!
In this episode:
- Why you need to STOP being fancy with your words
- What the biggest struggle is that Melinda sees with women in business every day
- What “voice” you need to talk in to really connect with your target market
- How to tell if your messaging is actually working
- How only a slight shift in your messaging can explode your results.
Melinda Kitto has been touted as a messaging genius. As the go-to person in her circle of friends to craft the perfect reply to the cute guy on Tinder, Mel realised early on that she had a knack for using words to get results.
Now, as an Online Business and Messaging Strategist, Mel works with female Coaches, Consultants and Online Service Providers who know they can create an incredible transformation in their client’s lives, but struggle to actually articulate what they do in a compelling way. Her mission is to help these brilliant babes to totally nail their marketing message in a way that cuts through the bullshit and noise online and makes the RIGHT people sit up and say OMG I NEED THAT.
Mel lives by the beach in Wollongong, Australia with her husband and two little boys. When she’s not weaving magic with words or juggling all the balls of business and motherhood, she loves nothing more than a night in with the girls, glass of red in hand and a cheeseboard at her fingertips.